During the 2013 Boston mayoral election, MASSCreative sought to raise the profile of arts and cultural issues among candidates with the Create the Vote campaign. The ultimate goal was to ensure that the next mayor would support the arts sector, and to also educate and engage voters about the candidates’ platforms on the arts. Influence Consulting helped generate more than 40 news articles and spur … [Read more...]
Partners for Youth with Disabilities
Over its 30-year history, Partners for Youth with Disabilities has grown from a mentoring organization to one that engages in organizational training, life skills development, and career readiness programs. Its organizational messaging and marketing materials failed to keep pace with its expanded mission. During a six-month engagement, Influence Consulting assisted with refreshing PYD’s messaging, … [Read more...]
MassEquality
Over a one-year period, Influence Consulting helped generate sympathetic media coverage of transgender people and the challenges they face living in a state without civil rights protections. The campaign was launched to support passage of the Transgender Equal Rights Bill and focused on influencing legislators. We helped place more than 100 news pieces and 25 favorable opinion pieces. The bill was … [Read more...]